Through these four pillars, we create brand strategy, increase visibility and drive sales for clients.
Our team will take the time to get to know your organization and recommend ways we can work together to reach your event goals.
Who uses social media? Everyone! Our goal is to grow your online presence through social media management.
Who is your customer? What do they value? We will brainstorm together to clearly define these concepts.
Our team will take the time to learn about your business and recommend creative ways to brand it. We are known for our out of the box thinking!
How do you tell your brand’s story? When you are establishing a startup, growing a business, or sharing a nonprofit mission, you need to convey it with meaning and intentionality. It should be done through storytelling. Developing an identity, understanding your customer and then sharing the brand story is the most powerful and meaningful selling activity. Storytelling is an art and must be intentional, constant, and focused. Since humans are wired to tell stories and hear stories, it engages your targeted audience, via social media and editorial coverage. When someone is engaged like this, interested in your brand’s story, they feel connected in a powerful way. This feeling of connection converts a person into a customer. We want to share your story through our multimedia network.
“The only source of knowledge is experience.”
– Albert Einstein
Our team at iCandy has over 25 years of experience serving business, nonprofit and political sectors. We offer our extensive network of contacts, vendors, venues, media and influencers which save our clients both time and money. We take the time to understand your business and create a plan of action that makes an impact.