1. PR Sells Stuff. Positive Brand Awareness is a Powerful Selling Tool. Create Cool Campaigns. Publish it. Before contracts are signed, decision makers conduct a google search.

2. Reputation Matters. Even those with a stellar reputation encounter unforeseen, unfavorable press and/or bad reviews. PR creates meaningful press that attracts universal positive sentiment.

3. PR is Strategic. By aligning clients with strategic partners, win-win synergies emerge that become newsworthy stories. Then, IT adds #keywords #SEO; performs “magic” on #searchengines #indexing #hashtags #reviews #mediastrategies

4. PR saves money. Positive PR costs far less than Crisis Management.

Clients: Chief Executives, Leaders, Inventors, Founders, Manufacturers, Politicians, Authors, Surgeons, Developers, Landlords, Family Office, HedgeFunders, Athletes, People with Bad Press.


PR + Strategic Partnerships = Business Development


Manufacturing, Tech, AI, Finance, Private Wealth, Medical, Marine, Healthcare, Beauty, Spa, Luxury Brands, Hospitality, Lodging, Family Office, Real Estate, Legal, F&B, Consumer Products, Non Profits, Industry Associations.

“I make people look good, then publish it. PR sells stuff.”
—Candace Rojas


2017–WOMAN OF DISTINCTION—Soroptimist International
2015–WOMAN VOLUNTEER OF THE YEAR NOMINEE—Junior League of Boca Raton
2013–VOLUNTEER OF THE YEAR—Wheels from the Heart
2012–MERIT AWARD: Savor the Avenue—International Downtown Association
2005–PINNACLE AWARD—PepsiCo On Premise
2003–CHAIRMAN’S AWARD—PepsiCo On Premise